I received a comment via social media from a reader from New York. We will refer to him as H.W. He seemed to believe that the Mad Lady doesn’t live up to what she professes. I decided to respond to H.W. in my latest post.
Comment from H.W.
“…I went to that web site and read what the "mad lady" had to say and I have these questions.
If she is so good at marketing why can’t she convince prospects to pay her fees?
She seems to get them interested but yet doesn’t seem to be much of a closer.
What do you think?
Well H.W., you’ve got the Mad Lady really mad now!
If all you gleaned from that post is that the Mad Lady can’t get clients to pay her fees, it just goes to show me that you’re looking at this post as a negative on the Mad Lady and that’s your right but you’re wrong! If you look at the Green Leaf Marketing website, you’ll see that the Mad Lady’s wonderful team had and currently has customers who are more than willing to pay their fees. The point of the post was to get business owners to understand that marketing will help their business, but marketing cost money. It is not FREE! Too many business people contact me about marketing advice and suggestions and expect me to give them targeted advice about their business for free. None of us are in “business” to work for free. Some (not all) business owners who contact me want me to help them get more paying customers but they expect me to provide a free service. It’s not right and I’ve got to work to change the mindset of these types of business owners. Again, not all business owners think this way because some really get it. They understand that marketing works, marketing cost, and marketing is a necessary part of doing business.
So, don’t think the Mad Lady can’t do what she claims because she does it every day and has been doing it for years. Seriously, businesses are hurting in this economy and they are looking for ways to cut cost but don’t expect to cut cost on things that will make you money, which is what marketing does.
If you’re in business and you don’t have a marketing budget….get one! You need it. If you think you don’t and that I don’t know what I’m talking about then ask the other successful companies who depend on marketing for their success, i.e. McDonalds, GEICO, Progressive, Burger King, Car Companies, Clothing Stores, medical services and all the other businesses you see advertising. The advertisements and promotional events we see on television, hear about on radio, on the internet, in magazines, papers, etc…all stem from marketing.
So H.W., next time you want to “call the Mad Lady out” get your facts straight.
In anticipation of my response to H.W., the reader sent another interesting comment. I will address that comment in my next post on Wednesday. So stay tuned!
She is mad and she is not going to take it anymore! The Mad Lady Marketing Blog is just her way to drive home the importance of marketing in business. With over 15 years of experience in marketing, graphic design and communications, this marketing expert is mad (crazy) about marketing and mad (angry) at small businesses that don't understand or utilize marketing to promote their business.
Mad Lady Marketing is MAD!!
Contact the Mad Lady if you have questions, comments or want her to speak at your next event! Click here!